Aether

Conducted usability testing, optimized navigation and checkout flows, and implemented a mobile-first design. The result was a smoother shopping experience that increased sales and customer retention.

Dec 30, 2024

CLIENT

PeakFit

CLIENT

PeakFit

CLIENT

PeakFit

Role

UX Designer

Role

UX Designer

Role

UX Designer

Service

Web Design

Service

Web Design

Service

Web Design

Orange Flower

Orange Flower

Orange Flower

Project Details

Project Details

Project Details

Content

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Content

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Content

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Our Solution

Our Solution

Our Solution

Content

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Content

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Content

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Next

Horizon

Audited existing interfaces, defined design principles, and built a library of reusable components. The system improved design consistency, accelerated product launches, and enhanced team collaboration.

Purple Flower

Purple Flower

Purple Flower

Use Template